“Fabrizio” is trendy, modern, fashionable. Fabrizio is what we would call nowadays, a “trendsetter”. He symbolises all those young men who do pay attention to the detail when it comes to clothing and styling. To those guys who care about looking good, and actually make an effort to stand out of the crowd with their style. Some would say they are victims of modern social media world. Others would look up to them, dreaming that one day they can be leading their peers through fashion, style and attitude.